William Boujon & Julien Benayoun, the creative duo of Bold-design, have a unique symbiosis based on collaborative creation. They set the tone when they launched their office in 2008. Their goal ? Boldly promote both the values of art and industry as well as those of skilled craftsmanship.

Their industrial design skills help them develop projects where the ornamental becomes functional : their shapes and objects often have a narrative context. Bold-design wants to communicate the «script» behind each of its creations.

With its personal researches about lightness, bold receive a VIA Creation Grant 2013 for PLUME, a lighting system made-to-measure made out of paper, aluminum and leds.